Customer Story
How Fortified Data Runs Managed SQL Server at Enterprise Grade
Fortified Data’s MSP practice uses WISdom, SQL Server performance monitoring with FinOps built in, to onboard and stabilize new clients faster, chase far less alert noise, and hand clients a lower bill, all while lowering its own cost to serve.

Customer Profile
Customer: Fortified Data
Industry: Managed Service Provider (MSP)
Website: fortifieddata.com
Spotlight: Chance Fultz, Chief Operating Officer (COO)
Key Outcomes:
- $1M+ in annual client savings via SQL licensing optimization
- 53% faster to onboard and stabilize each new client
- 80% fewer false alerts through noise analysis
- Full-estate visibility across hundreds of servers
Critical Infrastructure, Demanding Clients
Fortified Data keeps high-stakes environments running. A financial firm clearing millions of transactions, a healthcare provider depending on accurate real-time data, these are the clients that call, and they do not have room for delay.
“Speed matters. If you’re in finance or healthcare, delays aren’t just inconvenient—they’re costly.” —Chance Fultz, COO
Clients often arrive with thin internal resources, hybrid-cloud complexity, or workloads that were never optimized. Fortified Data steps in with deep SQL Server expertise and a comprehensive approach to database management, and WISdom sits at the center of how the practice delivers.
Why WISdom Runs the Practice
WISdom is Fortified Data’s primary platform for performance monitoring, workload management, and diagnostics across Microsoft SQL Server. Agentless deployment means nothing gets installed on client instances, so onboarding does not wait on change windows. Across hundreds of servers, WISdom gives the team:
– Real-time workload health across the full estate, not just the marquee servers
– Fast identification of underperforming queries, missing indexes, and job conflicts
– Early warning on slowdowns and resource contention before they become incidents
– Shared dashboards, alerts, and review data to keep clients in the loop
The MSP Win-Win: Faster In, Cheaper to Serve
For a service provider, two numbers decide the economics: how long it takes to get a new client healthy, and how much noise the team has to wade through to keep them that way. WISdom moved both.
– 53% faster onboarding. WISdom cut the time to onboard and stabilize each new client by more than half. Clients reach a healthy, higher-capacity SQL Server sooner, and the practice starts delivering value sooner.
– 80% fewer false alerts. WISdom’s noise analysis cut false alerts by 80%. Less time chasing ghosts means a lower cost to serve every client on the roster.
“As an MSP, we need to know how all the servers are doing—not just the critical ones. Some servers are more important than others, but we still need to see all of them. That’s how we decide where to focus.” —Chance Fultz, COO, Fortified Data
That is the win-win. The client gets a more reliable, better-tuned estate faster; the MSP lowers its cost to serve. Both sides come out ahead on the same platform.
Proof in the Client Base

Financial Services
Global Payments (financial services). WISdom helped Fortified Data balance workloads and reduce CPU overprovisioning by 15%, cutting SQL Server licensing costs by over $1 million a year. This is query-level cost attribution turned into a number the client's finance team can act on, the number you hand Finance, not a query plan they cannot read.

Large Healthcare Provider
Alveo (healthcare). Using WISdom diagnostics, Fortified Data identified misconfigured maintenance jobs, poor indexes, and reliability gaps, resulting in more stable systems for a provider that cannot afford downtime.
- 53% faster to onboard and stabilize each new client
- 80% fewer false alerts through noise analysis, lowering cost to serve
- $1M+ annual client savings via SQL Server licensing optimization (15% less CPU overprovisioning)
- Full-estate visibility across hundreds of servers, from critical production to dev boxes
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